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Corporate Video Examples

Corporate Video Examples

Corporate video examples help you decide what to commission before you write a brief. The useful question is not which video looks the most polished; it is which format answers the question your audience is already asking. This guide walks through common corporate video types, what each is for, and how to choose. It comes from Lark Media NYC in Hoboken, NJ.

Brand and company films

A brand film introduces who you are and why you exist. It works on a homepage, in recruiting, and as a base for shorter clips. Keep claims accurate and approved. See our brand film production and corporate video production pages for how we approach this work.

Explainers

Explainers answer one clear question: what you do, how a service works, or why a process matters. They sit on service pages, in sales follow-ups, and in onboarding. Our explainer video production page covers formats and process, and types of corporate videos shows how explainers sit next to other formats.

Testimonials and customer stories

A real customer describing their experience is often more persuasive than a polished claim. Only use volunteered, approved stories. See testimonial video examples for planning notes.

Event and conference films

Event recaps and highlight reels extend the life of a gathering. Multi-cam capture and clean audio matter more than flashy transitions. Related: event video production and live streaming production.

Product and commercial films

When the offer is a product, demonstration and detail shots carry the story. See product video production and commercial video production.

How to choose from these examples

  • Name the audience and the one question they need answered
  • Pick the format that answers that question without padding
  • Decide where the video will live before you plan the shoot
  • Batch related videos into one day when it makes sense
  • Keep approvals simple with one named decision-maker

Getting help

Lark offers two ongoing packages. Foundation is five short-form videos per week with founder- or team-filmed content, scripts and ideas, supporting graphics, and a weekly educational email. Growth adds a monthly five-hour on-site shoot directed by Lark, seven to ten short-form videos per week fully edited and posted, plus comment-reply and reactive content. Both are inquire-for-pricing options, and one-off projects are scoped separately. For the studio overall, see our NYC video production company page.

Frequently asked questions

Which corporate video should we make first?

Often a clear explainer of what you do, followed by a customer story or team introduction if trust is the next hurdle.

Do examples guarantee results?

No. Examples show formats. Outcomes depend on your message, audience, and how you use the finished film.

Can one shoot produce several examples?

Yes. A planned day can yield a main film plus shorter cutdowns for different channels.

How do we start?

Call (917) 974-0318 or use the contact form with your audience and the question the video should answer.

Book a production consult

Lark Media NYC is at 1331 Grand St #505, Hoboken, NJ 07030. Call (917) 974-0318 or book a production consult with your goal, audience, location, and the places the video will live. Packages are inquire-for-pricing only; see the packages page.